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Customized PPC Services for Professional Electricians

If anybody tells you that good online marketing is only about search engine optimization, they’re wrong! Electrician PPC is often neglected, but it is an extremely important part of your advertising strategy.

Pay-per-click advertising is one of the most cost-effective and efficient advertising methods available for your website. By incorporating electrician PPC into your overall marketing plan, you’ll make it easy for potential clients to find you, and you’ll help your brand stand out from the competition.

This technique will not only help you to increase the number of phone calls you receive, but it will also help generate more leads through your website.

Even if your website is currently doing well without electrician PPC, by implementing an electrician PPC strategy, you’ll have the opportunity to dominate the digital space and rank higher on Google.

Electrician PPC will also improve your brand visibility by allowing you to appear for keywords that you aren’t currently ranking for organically.

There are many reasons to consider electrician PPC as a marketing tool, including how it allows your brand to reach new markets. Redesign is an electrician PPC company that specializes in helping businesses diversify their lead streams.

Electrical PPC Defined

Electrician PPC services are a great way to target customers online. PPC, or pay-per-click, allows you to bid on ad space across different search engines and social media platforms. The catch here is that you only pay when a customer clicks on your advertisement and goes to your website. Nice, right?

How Electrician PPC Works

Bid on the keywords people search to find your electrical services.

Ad will pop up in the list of results when people search your electrical terms.

You only pay when your electrician ad is clicked, directing users straight to a landing page.

Electrical PPC allows you to bid on the keywords that people online are searching for to find your services. When people search these particular terms, your ad will pop up in the list of results. Unlike traditional online ads, you only pay for the ads that get clicked on. The ads link directly to a landing page on your website containing more information about your services.

Electrical PPC ads can come in several forms, including:

Search Ads

Google, Bing, and Yahoo are some of the most popular search engines where people place electrical PPC ads. These ads are displayed at the top of search results, right above organic listings.

Display Ads

Ads that appear on a webpage as a banner, image, or text are known as display ads, and are another form of electrical PPC

Any good electrical PPC company will tell you that ad quality is based on the following factors:

What are the benefits of Electrical PPC Ads?

As an expert electrical PPC company, we can testify that there are many benefits for electricians who use PPC ads:

Ready for skyrocketed sales to your Electrical Business?

Whether you need PPC services to launch a new campaign or tweak an existing one, Redesign is a PPC agency that knows what it takes to boost your competitive advantage. Contact our team today to get started!

Redesign's PPC marketing Strategy to your Electrical Business

A Cost-Effective Advertising Solution

PPC allows you to decide how much you want to spend on your ads. This means you’ll never have to worry about paying more than you’ve budgeted. You can also more efficiently target your ads for your specific audience since only the people who are interested in your services will click on your ad.

This is an important distinction from traditional ads, which require you to pay upfront for your ads to appear in results, with no guarantee that anyone will actually click on them. With electrical PPC, you are paying for leads who are highly interested in your services and more likely to convert to paying customers.

Faster Results

With other digital marketing strategies, like SEO, it can take weeks or even months to see results. However, as soon as you launch your electrical PPC campaign, your ad will immediately be seen by potential customers. This also means you get instant results to understand how well your campaigns are performing.

Accurate Data Tracking

Another benefit of PPC is that it gives you detailed information about ad performance. Having access to this data allows you to make adjustments to your campaigns as necessary. You can also run A/B testing to see which versions of your ads get the best response, allowing you to optimize even further.

Precise Targeting

If you want the most return on your investment, PPC ads can be quite beneficial. This is because they help ensure your ads get seen by the right people, at the right time.

You can choose any of the following options to better target your audience using electrician PPC services:

  • Targeting based on demographics allows you to target your ads to certain people based on their age, gender, location, education level, and other characteristics.
  • In-market targeting lets you focus your marketing efforts on individuals who previously searched for electrical services or products.
  • Remarketing enables you to identify users who previously clicked on your ads or visited your website so that you can continue to target this audience.

Higher quality Leads

If a user clicks on a PPC ad campaign, there’s a good chance that they are close to making a purchase decision.

How Electrical PPC Services Can Help Electricians Maximize Campaign Results

If we’re honest, you don’t have to be a rocket scientist to throw a quick PPC campaign together. But if you want your campaign to see optimal results, then a lot more time and effort will be needed to make your ad a success. Here are some of the elements you’ll need to get the most out of your PPC campaign:

Understanding your business objectives, goals, and requirements

That’s right, at Redesign it’s all about you!

When you choose to partner with our electrician PPC company, you’ll immediately have access to a dedicated team of experts who specialize in electrician PPC services.

We’ll schedule a time to meet with you either by phone, video conference, or in-person. We’ll focus on learning more about your business, your brand, and what your online advertising goals are.

Competitive Analysis of PPC Strategies

After completing the introductory meeting, the next step is to assess your competitors’ strategies as part of your pay-per-click campaign planning. We’ll get a deep understanding of where your competition advertises and how they advertise to help build a campaign that can stand up against your toughest competitors.

Constructing Your PPC Strategy

✔  Target keywords

✔  Which services and offers to promote, and where to advertise

✔  Which web pages will become a landing page

✔  Which demographics, locations, and/or behaviors to focus on

Create your copy and creative assets

Creating ad copy and creative assets is a time-consuming process, but it is a necessary part of developing a successful campaign. We recommend using a PPC company to ensure you have effective copywriting

Manage your bids

PPC lets you manage your bids and adjust them as necessary to ensure you get the maximum ROI.

Optimize your electrical PPC ads

One of the benefits of using electrical PPC services is that your account manager can help set up your campaign, then continuously test your copy, design, and targeting and make changes based on the results.

Track and report your campaign results

Data tracking and reporting is an often neglected step in the PPC campaign process. However, this step should not be skipped, as this information is critical in helping you improve campaign performance in the future. If your team cannot handle this task, you should budget for professional electrical PPC services.

Why use Professional Electrical PPC Services?

Save Time

You’ll save tons of time with campaign setup, developing ads and creative assets, and managing your electrical PPC campaign. This is especially beneficial if you’ve never run a campaign before. 

Get Better Results

Professional electrical PPC companies like Redesign, are experienced at getting results.

Transparent, Detailed Reporting

A electrical PPC company has the tools and technologies in place to accurately track your campaign and provide you with progress reports.

Don’t trust your Electrical PPC Marketing To Just Any Company!

Ready to learn more about how Redesign can help you attract new customers and grow your electrical business?

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And So Will You

Redesign has been a great company to work with. I'm a firm believer it's the people that makes Redesign great. I'm very fortunate to work with Heather O. She is not only very knowledgeable, but genuinely cares about my company and it's well being. A constant professional and honestly have earn my trust to it's fullest. For me that's pretty hard, after going through numbers of so call professional marketing agencies. Thanks Redesign for having Heather on board. She is a true assets.
David Graham
David Graham
Great services and great team of people to work with!
Heather & Laura Stitches Sis's
Heather & Laura Stitches Sis's
I would highly recommend Redesign for SEO and Sight Management. We have seen huge improvement in our rankings since partnering with them. Heather Osborne is a tremendous asset to your organization. Thank you Heather and Redesign for being a great partner!
Rick Jenkins
Rick Jenkins
We use Redesign for SEO and site management and they are the best that we have worked with, great results and we are very appreciative of the efforts by our project manager Heather!
Gary Line
Gary Line
I would recommend if you ever have needs for online marketing, web design or online assistance. Heather Osborne is your answer. Heather is very professional and easy to communicate with, not a bunch of talk that the common person cant understand. Heather has helped our business grow in ways that we couldn't do on our own. You owe it to yourself to start with her.
leroy sexton
leroy sexton
Carissa is the best and I'm so happy she is part of helping build up our company. We definitely can see our company's growth and revenue increase and I truly believe it's due to the work that she is doing on our website. We are having the best year ever in our 10 year history. Thanks Carissa.
Robert Mafes
Robert Mafes
Robert has been a rock star when it comes to SEO. He and his team have made huge increases to our performance and put us at the top of the list in our area. Thank you, Redesign!
Daniel Smith
Daniel Smith
You need to trust the competence level of the organization that is communicating the "Who" and "Why" message and image of the business you put your heart and soul into building for over two decades. Redesign.co won that trust. Robert Nelson continually earns that trust. He is doing a great job overseeing and managing our account. He is Professional (with a capital "P"), accessible, responsive, respectful, helpful and knowledgeable. He's truly an asset to his company.
Precision Roof Crafters, Inc.
Precision Roof Crafters, Inc.
Amazing service, great project managers! Heather is great!
Benjamin Rosenfeld
Benjamin Rosenfeld